Role Overview for Vice President of Sales | Building Products Manufacturer | Dallas, TX
JRG Partners is proud to partner with a premier, forward-thinking building products manufacturer in their search for a dynamic and visionary Vice President of Sales. Based in the vibrant business hub of Dallas, TX, this executive leadership role is a pivotal opportunity for a seasoned sales professional to shape the future of a well-established and growing organization. Our client is a leader in their category, renowned for innovation, quality, and a commitment to sustainable building solutions. They serve a diverse range of markets, including residential, commercial, and institutional construction, through a multi-channel distribution network.
As the Vice President of Sales, you will be the chief architect of the company’s sales strategy and the driving force behind its revenue growth. You will assume full responsibility for the national sales function, providing strategic direction, inspirational leadership, and operational excellence. This role requires a leader who can not only manage the complexities of a large sales organization but also inspire a culture of high performance, accountability, and continuous improvement. You will be a key member of the executive leadership team, reporting directly to the Chief Executive Officer (CEO), and your insights will be critical in shaping overall company strategy, product development, and market positioning. You will be tasked with expanding market share, penetrating new territories, and strengthening relationships with key channel partners, including distributors, dealers, architects, and large-scale builders. This is more than a sales leadership role; it is an opportunity to leave a lasting legacy on a respected industry player poised for its next phase of significant growth.
The ideal candidate is a strategic thinker with a deep understanding of the building products industry and its complex sales channels. You possess a proven track record of developing and executing successful sales strategies that have resulted in measurable, sustainable growth. Your leadership style is collaborative yet decisive, and you excel at building, mentoring, and motivating high-caliber sales teams. If you are a results-oriented leader with a passion for building great teams and driving business success in a competitive market, we invite you to explore this exceptional career opportunity.
Key Responsibilities of Vice President of Sales | Building Products Manufacturer | Dallas, TX
The Vice President of Sales will be accountable for a wide range of strategic and operational duties, all aimed at achieving the company’s ambitious revenue and profitability goals. Key responsibilities include:
Strategic Sales Leadership & Planning
- Develop, articulate, and execute a comprehensive national sales strategy that aligns with the company’s long-term objectives and financial goals.
- Conduct in-depth market analysis to identify emerging trends, competitive threats, and new opportunities for growth. Leverage data to make informed strategic decisions.
- Establish and manage annual and quarterly sales forecasts, budgets, and performance metrics (KPIs) for the entire sales organization.
- Design and implement innovative sales programs and initiatives to drive market penetration, increase brand specification, and capture market share from competitors.
- Collaborate with the executive team to contribute to overall business strategy, new product development, and go-to-market planning.
Team Development & Management
- Lead, mentor, and develop a high-performing national sales team, including Regional Sales Managers and their respective teams of territory representatives.
- Foster a culture of success, accountability, and continuous professional development within the sales organization.
- Implement effective sales training programs to enhance product knowledge, sales techniques, and understanding of channel dynamics.
- Recruit, hire, and onboard top-tier sales talent to ensure the team is equipped for current and future challenges.
- Establish clear performance expectations and conduct regular performance reviews, providing constructive feedback and coaching to drive individual and team success.
Channel & Customer Relationship Management
- Oversee and strengthen relationships with key channel partners, including national distributors, independent dealers, buying groups, and big-box retailers.
- Develop and execute strategies to drive preference and specification among architects, designers, engineers, and builders.
- Personally engage with top-tier customers and strategic accounts to build lasting partnerships and negotiate high-value contracts.
- Create and manage channel partner programs, including pricing structures, incentives, and marketing support, to ensure mutual profitability and loyalty.
Sales Operations & Analytics
- Direct and optimize the entire sales process, from lead generation to closing, ensuring efficiency and effectiveness.
- Champion the use of CRM (e.g., Salesforce) and other sales technologies to manage pipelines, track activity, and generate actionable insights.
- Develop and refine pricing strategies, policies, and discount structures to maximize profitability while remaining competitive.
- Provide regular, detailed reporting on sales performance, pipeline health, and market feedback to the CEO and Board of Directors.
Cross-Functional Collaboration
- Work in close partnership with the Marketing department to develop effective sales collateral, lead generation campaigns, and brand messaging.
- Collaborate with the Product Development and Operations teams to provide market feedback that informs new product innovation and ensures alignment between sales forecasts and production capacity.
- Partner with the Finance department on budgeting, forecasting, pricing analysis, and commission plan administration.
Requirements for the Vice President of Sales | Building Products Manufacturer | Dallas, TX
We are seeking a candidate with a distinguished career in sales leadership within the building products sector. The specific qualifications and attributes required for this role are:
Experience
- A minimum of 15 years of progressive sales experience, with at least 7-10 years in a senior leadership role (e.g., VP, Director) managing a national or large regional sales team.
- Direct and extensive experience within the building materials, building products, or construction industry is mandatory.
- Demonstrated, quantifiable success in growing revenue and market share in a multi-channel sales environment (e.g., two-step distribution, direct to dealer, architectural specification, big-box retail).
- Proven experience developing and executing strategic sales plans, setting and exceeding ambitious targets.
- Experience managing a P&L and departmental budgets in excess of several million dollars.
Skills & Competencies
- Strategic Vision: Ability to see the bigger picture, anticipate future market trends by following sources like the National Association of Home Builders (NAHB), and build long-term plans for success.
Inspirational Leadership
A natural leader and mentor who can motivate a diverse sales team to achieve peak performance.
Financial Acumen
Strong understanding of financial metrics, pricing strategies, and profitability analysis.
Negotiation & Communication
Exceptional negotiation skills and the ability to communicate complex ideas clearly and persuasively to a variety of audiences, from C-level executives to field sales reps.
Analytical Prowess
Data-driven mindset with the ability to analyze sales data, interpret market research, and make informed decisions.
Technological Proficiency
Advanced proficiency with CRM software (Salesforce preferred), ERP systems, and the Microsoft Office Suite.
Education
- Bachelor’s degree in Business Administration, Marketing, or a related field is required.
- An MBA or other advanced degree is highly preferred.
Personal Attributes
- High level of integrity, professionalism, and executive presence.
- Results-oriented with a relentless drive to succeed.
- Collaborative team player who excels in a cross-functional environment.
- Willingness and ability to travel nationally as required (estimated 40-50%).
Benefits & Perks Offered
Our client is committed to attracting and retaining top-tier executive talent by offering a highly competitive and comprehensive compensation and benefits package. This includes:
- A highly competitive base salary commensurate with experience.
- A lucrative executive annual bonus plan tied to company and individual performance.
- Long-term incentive plan (LTIP), including equity or stock options, for wealth creation.
- Comprehensive health and wellness benefits, including medical, dental, and vision insurance for you and your family.
- A robust 401(k) retirement savings plan with a generous company match.
- Generous paid time off (PTO), including vacation, sick days, and paid company holidays.
- Executive perquisites such as a vehicle allowance, mobile phone, and expense account for business-related travel.
- Company-paid life insurance and disability coverage.
- Opportunities for continued professional development and executive coaching.
- Relocation assistance for the ideal candidate, if required.
How to Apply
This is a retained search being conducted exclusively by JRG Partners. If you are a transformative sales leader with the experience and drive to lead a premier building products manufacturer to new heights, we encourage you to apply. To be considered for this confidential opportunity, please submit your resume and a cover letter detailing your relevant accomplishments and qualifications.
JRG Partners is a leader in executive recruitment, and this role falls within our area of expertise. To learn more about our work in this sector, please visit the JRG Partners’ Building Products & Materials executive search practice page. We look forward to reviewing your application and discussing this exciting opportunity with you.
