Role Overview for VP Municipal Sales – Southeast with a Water Treatment Manufacturer – Jacksonville, FL
JRG Partners is proud to partner with a forward-thinking and rapidly growing leader in the water treatment manufacturing industry. Our client is at the forefront of developing innovative solutions that address the world’s most critical water challenges, ensuring safe, clean water for communities across the nation. With a strong commitment to sustainability, technological advancement, and customer excellence, they have established a formidable reputation for quality and reliability. We are currently seeking a dynamic, experienced, and visionary Vice President of Municipal Sales to spearhead their growth strategy and lead their sales operations throughout the Southeastern United States.
This is a pivotal executive leadership role based in or around Jacksonville, Florida, designed for a strategic sales professional with a profound understanding of the municipal water and wastewater sector. The VP of Municipal Sales will be responsible for architecting and executing a comprehensive sales strategy that will significantly expand our client’s market share, revenue, and brand presence. You will lead a dedicated team of sales professionals, fostering a culture of high performance, accountability, and continuous improvement. The ideal candidate is not just a sales leader; they are a business builder, a relationship expert, and a passionate advocate for public health and environmental stewardship. You will be the face of the company to municipal clients, consulting engineers, and key stakeholders across the region, driving complex, high-value sales cycles from inception to completion. This role offers a unique opportunity to make a tangible impact, shaping the future of water infrastructure in the Southeast and contributing to the long-term success of a mission-driven organization.
Key Responsibilities of VP Municipal Sales – Southeast with a Water Treatment Manufacturer – Jacksonville, FL
Strategic Sales Leadership and Execution
Develop, implement, and refine a multi-year sales strategy for the Southeast municipal market. Establish ambitious yet achievable sales targets, KPIs, and objectives for the region. Conduct in-depth market analysis to identify emerging trends, competitive threats, and new opportunities for growth.
Team Development and Management
Recruit, train, mentor, and lead a high-performing team of Regional Sales Managers and Sales Engineers. Cultivate a collaborative and results-oriented team culture. Implement effective sales training programs and performance management systems to ensure the team is equipped for success. Provide consistent coaching and ride-alongs to support team development.
Business Development and Market Expansion
Actively identify and pursue new business opportunities with municipalities, water districts, and public utilities. Drive the entire sales process for key strategic accounts, from initial prospecting and qualification to proposal development, contract negotiation, and closing. Master the complexities of the public procurement process, including RFPs, RFQs, and competitive bidding.
Key Relationship Management
Build and nurture strong, long-lasting relationships with a network of key decision-makers and influencers. This includes Public Works Directors, City Managers, Utility Directors, consulting engineers, and government officials. Represent the company with professionalism and integrity at industry conferences, trade shows, and networking events.
Financial Acumen and Forecasting
Develop and manage the regional sales budget, ensuring optimal allocation of resources to achieve strategic goals. Provide accurate and timely sales forecasts, pipeline analysis, and performance reporting to the executive leadership team. Drive profitable growth and ensure all sales activities align with the company’s financial objectives.
Cross-Functional Collaboration
Serve as the voice of the customer internally, collaborating closely with Marketing, Engineering, Product Development, and Operations teams. Provide critical market feedback to inform product enhancements, new technology development, and effective marketing campaigns. Ensure seamless communication and project execution between sales and delivery teams to guarantee customer satisfaction.
Technical and Industry Expertise
Maintain an expert-level understanding of the company’s complete portfolio of water treatment solutions and technologies. Stay abreast of regulatory changes, technological advancements, and key challenges within the broader water treatment industry to position the company as a thought leader and trusted advisor.
Requirements for the VP Municipal Sales – Southeast with a Water Treatment Manufacturer – Jacksonville, FL
Experience
A minimum of 15 years of progressive sales experience, with at least 7 years in a senior sales leadership role (e.g., Director or VP) specifically within the municipal water and/or wastewater treatment equipment and solutions sector. A proven and demonstrable track record of exceeding sales quotas and driving significant market share growth in the Southeastern U.S. is essential.
Education
Bachelor’s degree in a relevant field such as Engineering (Chemical, Environmental, Civil), Business Administration, or Marketing. An MBA or other advanced degree is highly preferred.
Leadership Skills
Exceptional leadership and team-building capabilities with experience managing and mentoring a distributed sales force. Ability to inspire, motivate, and hold a team accountable to high standards of performance.
Industry Knowledge
Deep, ingrained knowledge of the municipal sales cycle, including public bidding processes, government procurement regulations, and the critical role of consulting engineers in the specification process.
Technical Aptitude
Strong technical understanding of water treatment processes and technologies, such as membrane filtration, UV disinfection, chemical dosing, aeration, and advanced oxidation processes.
Business Acumen
Superior business and financial acumen, with experience in strategic planning, budget management, and complex sales forecasting.
Communication Skills
World-class interpersonal, presentation, and negotiation skills. The ability to articulate a compelling value proposition to a diverse range of audiences, from technical engineers to C-level executives and elected officials.
Travel
Willingness and ability to travel extensively throughout the Southeast region (approximately 50-60%) to meet with clients, support the sales team, and attend industry events.
Location
Must be based in or willing to relocate to the Jacksonville, FL metropolitan area.
Benefits & Perks Offered
Our client is committed to investing in their employees and offers a highly competitive and comprehensive benefits package designed to support your professional and personal well-being. This includes:
Executive Compensation
A highly competitive base salary complemented by an aggressive, uncapped commission and bonus structure tied to individual and regional performance.
Comprehensive Health Coverage
Premium medical, dental, and vision insurance plans for you and your eligible dependents.
Retirement Savings
A robust 401(k) plan with a generous company match to help you plan for your future.
Equity Potential
Meaningful stock options or equity participation, allowing you to share in the long-term success you help create.
Work-Life Balance
Generous paid time off (PTO), paid holidays, and a flexible work environment.
Business Expenses
A company vehicle or a vehicle allowance, plus reimbursement for all travel and business-related expenses.
Professional Growth
A commitment to your career development with support for continuing education, industry certifications, and leadership training.
Relocation Support
A comprehensive relocation package is available for the ideal candidate.
How to Apply
This is a confidential search being conducted exclusively by JRG Partners. If you are a results-driven sales leader with a passion for the water industry and a proven history of success in the municipal sector, we strongly encourage you to apply. This is a rare opportunity to join the executive team of an industry leader and play a direct role in their continued growth and success.
To be considered for this exceptional opportunity, please submit your resume and a cover letter detailing your relevant experience. Qualified candidates can learn more about our recruitment expertise in this sector by visiting the Water & Wastewater Treatment Executive Search page. Our client is an Equal Opportunity Employer and values diversity in the workplace. We look forward to reviewing your application.
