Category Archives: Consumer Packaged Goods

Having placed executives into these roles repeatedly, we wrote this to tell you what genuinely matters, not the generic career advice you have already read. Most consumer goods candidates who interview poorly are not underqualified; they make a consistent set of errors that […]

This reflects what we see from the recruiter’s side of the table, which is a useful vantage point when you are planning your own next move. Consumer goods leadership tends to reward people who have carried genuine profit and loss responsibility and can demonstrate it, which […]

Having placed executives into these roles repeatedly, we wrote this to tell you what genuinely matters, not the generic career advice you have already read. The choice between an emerging consumer brand and an established company is usually framed as risk versus security, which […]

Having placed executives into these roles repeatedly, we wrote this to tell you what genuinely matters, not the generic career advice you have already read. Brand management resumes tend to describe activity, campaigns run, launches supported, agencies managed, when the reader […]

Having placed executives into these roles repeatedly, we wrote this to tell you what genuinely matters, not the generic career advice you have already read. Holding two or more consumer goods offers is a good position that candidates frequently mishandle, either by attempting to […]

Drawing on the searches we run, this lays out what actually separates the candidates who get these roles from those who do not. Agency professionals moving into consumer goods brand leadership bring genuine strengths, creative judgment, consumer understanding, and breadth across […]

Drawing on the searches we run, this lays out what actually separates the candidates who get these roles from those who do not. New consumer goods executives face a specific early trap: the commercial calendar does not pause for your learning curve, and decisions about pricing, […]

At JRG Partners we sit on the other side of these searches every day, so this reflects what we actually see working for candidates. Panel interviews for consumer goods leadership typically include commercial, marketing, supply chain, and finance perspectives, and candidates who […]

At JRG Partners we sit on the other side of these searches every day, so this reflects what we actually see working for candidates. For consumer goods marketing executives, a LinkedIn profile functions mainly as a matching and verification tool: recruiters search it to find […]

Drawing on the searches we run, this lays out what actually separates the candidates who get these roles from those who do not. Consumer goods marketing is a relatively small professional world in which people move between companies repeatedly and reputations follow them, which […]