Are you an innovative marketing professional with a passion for the medical device industry? We are seeking a Marketing Manager (Med Device) in St. Louis, MO to join a dynamic team at the forefront of healthcare innovation. This position requires a creative and results-driven individual who will play a key role in shaping and executing marketing strategies for a rapidly growing medical device company. If you have a strong background in medical device marketing and a proven track record of driving brand growth and product awareness, this could be the perfect opportunity for you.

About This Role

As the Marketing Manager (Med Device) in St. Louis, MO, you will be responsible for leading the development and execution of marketing strategies aimed at enhancing product visibility and market penetration within the medical device industry. This role offers the chance to collaborate with cross-functional teams to create impactful marketing campaigns, develop brand strategies, and ensure the successful launch of innovative medical products. If you’re looking for an opportunity to make a direct impact on the growth and success of a company in the healthcare space, this position offers the perfect platform for your skills.

Key Responsibilities – Marketing Manager (Med Device) in St. Louis, MO

Develop and Implement Marketing Strategies

Lead the creation and execution of comprehensive marketing plans for medical devices.
Ensure strategies align with overall business objectives and product goals.
Monitor and adapt marketing tactics to changing market dynamics and customer needs.

Brand Development and Positioning

Develop strong brand positioning and messaging that resonates with healthcare professionals.
Ensure consistent brand representation across all marketing channels.
Collaborate with sales and product teams to align messaging with customer needs.

Campaign Management and Execution

Plan, execute, and optimize marketing campaigns to promote medical devices.
Use a mix of traditional and digital marketing methods to drive awareness and adoption.
Track campaign effectiveness and adjust strategies to improve performance.

Product Launches and Go-To-Market Strategies

Oversee the launch of new medical devices, ensuring alignment with the marketing plan.
Collaborate with cross-functional teams, including R&D, sales, and operations, to ensure successful product introductions.
Develop go-to-market strategies and timelines to support product rollouts.

Market Research and Competitive Analysis

Conduct market research to identify new trends, customer needs, and competitor activities.
Analyze market data to develop insights that inform strategic decisions.
Provide recommendations to senior leadership based on market trends and customer feedback.

Digital Marketing and Online Presence

Manage digital marketing efforts, including SEO, PPC, social media, and content marketing.
Ensure that digital channels are optimized for engagement and lead generation.
Utilize analytics to assess the effectiveness of digital marketing efforts.

Cross-Functional Collaboration

Work closely with sales, product development, and regulatory teams to ensure marketing materials meet business requirements.
Develop training materials and presentations for sales teams to support product knowledge and marketing initiatives.
Coordinate with external vendors, agencies, and partners to execute marketing campaigns effectively.

Measure and Report Marketing Effectiveness

Track and report on key marketing metrics, such as lead generation, conversion rates, and ROI.
Present findings to leadership, providing recommendations for continuous improvement.
Continuously refine strategies based on performance data and analytics to enhance marketing effectiveness.

What The Client is Looking For in You

The ideal candidate for the Marketing Manager (Med Device) in St. Louis, MO role should bring a combination of creativity, strategic thinking, and technical expertise in medical device marketing. Specifically, the client is looking for someone who:

Proven Experience in Medical Device Marketing – You should have experience working in the medical device industry, with a strong understanding of regulatory requirements and the healthcare market.
Strong Leadership and Teamwork Skills – The ability to work effectively with cross-functional teams and lead marketing efforts while collaborating with product managers, sales teams, and senior leadership.
Data-Driven Decision Making – An analytical mindset to evaluate market trends, customer feedback, and campaign performance, adjusting strategies accordingly to achieve optimal results.
Digital Marketing Expertise – Hands-on experience with digital marketing strategies, including SEO, PPC, content marketing, and social media, is essential for success in this role.
Creative and Strategic Thinker – A blend of creativity and business acumen is necessary to develop innovative marketing campaigns that drive brand awareness and support product adoption in the competitive medical device market.
Excellent Communication Skills – The ability to communicate effectively with internal teams, healthcare professionals, and external partners to ensure alignment and successful execution of marketing strategies.

Why This Opportunity Stands Out

This Marketing Manager (Med Device) in St. Louis, MO role stands out for several compelling reasons:

Work with Industry-Leading Products – You will be working with cutting-edge medical devices that directly impact patient outcomes, contributing to the future of healthcare.
Career Growth and Advancement – This role offers opportunities for professional development and career advancement within a growing company in the medical device sector.
Dynamic and Collaborative Environment – Join a high-performing team where your ideas and contributions will be valued, and you’ll have the chance to collaborate with experts across different functions of the business.
Competitive Compensation and Benefits – Enjoy a comprehensive benefits package, including health insurance, retirement plans, and performance-based incentives, along with a competitive salary.
Make a Real Impact – Your work will directly influence the company’s brand visibility and market share in the medical device industry, giving you the opportunity to make a tangible impact on business growth and healthcare innovation.
Flexible Work Culture – The company supports a flexible working environment, encouraging work-life balance while delivering top-notch marketing strategies.

FAQs About the Role

Q: What qualifications are required for this role?
A: The ideal candidate should have a degree in marketing, business, or a related field, with at least 5-7 years of experience in marketing within the medical device or healthcare industry.

Q: What type of marketing experience is essential for this role?
A: The role requires expertise in both traditional and digital marketing, including SEO, content marketing, PPC, and social media, with a strong focus on the medical device sector and regulatory compliance.

Q: Is prior experience with medical devices necessary?
A: Yes, experience in the medical device industry is essential. The marketing manager will need to understand the technical aspects of medical products and adhere to regulatory guidelines when developing marketing strategies.

Q: Is relocation required for this position?
A: The role is based in St. Louis, MO. Candidates must either be local or willing to relocate. A relocation package may be offered for the right candidate.

Q: What is the work culture like in this position?
A: The environment is dynamic, collaborative, and fast-paced, with cross-functional teamwork being crucial. Creative thinking and problem-solving are essential to ensure success in this role.

Q: Will this role require travel?
A: Occasional travel is expected, particularly for conferences, trade shows, and meetings with clients, distributors, and healthcare professionals.

Q: What are the potential growth opportunities for this role?
A: There is significant room for growth within the company. With strong performance, you could move into more senior marketing leadership roles or take on expanded responsibilities within other business areas.

Q: How does this role contribute to the company’s success?
A: As the Marketing Manager (Med Device), you will drive brand recognition, market expansion, and lead generation. Your marketing efforts will be pivotal in increasing product adoption and expanding the company’s market share in the medical device sector.

Q: What support will be provided to succeed in this role?
A: You will be supported by a talented and experienced team, including leadership, sales, and product management, who will help you develop and execute strategies to achieve the company’s marketing objectives

What Remuneration Can You Expect from This Job?

As the Marketing Manager (Med Device) in St. Louis, MO, you can expect a highly competitive compensation package that reflects your experience and expertise in the medical device marketing field. The base salary for this position typically ranges from $85,000 to $120,000 per year, depending on your level of experience, industry knowledge, and past achievements in driving marketing success within the healthcare sector.

In addition to the base salary, this role offers performance-based incentives tied to key performance indicators (KPIs) such as brand awareness, product adoption, and lead generation. This ensures that your contributions to the company’s success are rewarded generously.

You’ll also receive a comprehensive benefits package, which includes healthcare coverage (medical, dental, and vision), a 401(k) retirement plan with company matching, and paid time off. Additional benefits may include professional development opportunities, participation in industry conferences, and flexible work options to promote a healthy work-life balance.

The role also offers opportunities for long-term career advancement in the medical device industry, where you can grow your skills and expertise while having a direct impact on business growth and innovation.

How to Apply for This Marketing Manager (Med Device) Position in St. Louis, MO

If you are an experienced marketing professional with a background in the medical device industry and are ready to take the next step in your career, we encourage you to apply for the Marketing Manager (Med Device) in St. Louis, MO position. This is an exciting opportunity to work with cutting-edge medical technology and lead impactful marketing strategies.

To apply, please submit your resume and a cover letter outlining your experience in marketing, specifically in the medical device or healthcare industry, as well as your achievements in driving brand awareness and product adoption.

This role offers an opportunity to work within a dynamic team, contributing to the growth and success of a leading medical device company. Apply today to take the next step in your marketing career and help shape the future of healthcare.

For more information or to explore similar opportunities, visit our Medical Device Recruiters page.

Job Category: Marketing Manager

Job Type: Full Time

Job Location: St. Louis

Marketing Manager (Med Device) in St. Louis, MO