VP of Private Label Sales – Jacksonville, FL | Beverage Sector

VP of Private Label Sales – Jacksonville, FL | Beverage Sector

Are you a dynamic leader with a proven track record in driving private label sales within the beverage sector? We are seeking a Vice President of Private Label Sales to join a forward-thinking beverage company based in Jacksonville, FL. This role offers an exciting opportunity to spearhead sales strategies, foster key partnerships, and drive growth in the rapidly evolving beverage industry. If you’re an innovative leader with a passion for brand development and business expansion, this role could be your next great career move.

Lead and Grow Private Label Sales in Jacksonville’s Thriving Beverage Market

A prominent beverage company located in Jacksonville, FL is searching for an experienced Vice President of Private Label Sales to guide its expansion efforts. The successful candidate will have a deep understanding of the beverage industry, extensive experience in private label sales, and the ability to influence brand strategy and business development. If you’re a strategic thinker with expertise in driving revenue growth and building lasting relationships, this is your chance to lead an industry-leading company and make a significant impact on its success.

Key Responsibilities of the Vice President of Private Label Sales – Beverage Sector

Strategic Sales Leadership: Develop and execute a comprehensive private label sales strategy that aligns with the company’s overall goals and industry trends. Identify new market opportunities, target potential clients, and drive the long-term sales vision for the beverage brand.

Revenue Growth & Profitability: Oversee the development and implementation of pricing strategies and sales plans to drive revenue growth for private label products. Establish sales targets, identify cost-saving initiatives, and ensure profitability while maintaining product quality and brand standards.

Partnership Development & Client Relations: Build and nurture strong relationships with key retail partners, distributors, and third-party vendors. Cultivate long-term partnerships and identify new opportunities for product placement and sales growth in both existing and new markets.

Market Research & Consumer Insights: Stay ahead of market trends and consumer preferences by conducting thorough market research and competitive analysis. Utilize insights to inform product innovation, refine marketing strategies, and enhance private label offerings that resonate with target consumers.

Team Leadership & Development: Lead and inspire a high-performing sales team, setting clear objectives, performance expectations, and fostering a culture of accountability and excellence. Attract, mentor, and retain top talent while ensuring alignment with the company’s goals and values.

Financial Planning & Forecasting: Work closely with the finance team to manage sales forecasts, budgets, and financial metrics. Ensure the sales organization meets or exceeds revenue targets while aligning with financial goals and maintaining cost-efficiency.

Brand Development & Marketing Alignment: Collaborate with the marketing team to drive brand positioning and product promotion strategies for private label beverages. Ensure alignment between sales and marketing efforts to build strong brand recognition and consumer loyalty.

Product Innovation & Category Management: Lead the development of new private label products and manage existing product categories to optimize sales performance. Coordinate with R&D, production, and design teams to ensure products meet consumer demands and quality standards.

Supply Chain & Distribution Optimization: Work closely with supply chain and logistics teams to ensure smooth product flow from production to retail. Optimize distribution strategies, manage inventory levels, and address any supply chain challenges to meet demand.

Regulatory Compliance & Risk Management: Ensure compliance with industry regulations, standards, and corporate policies related to private label beverage products. Proactively address potential risks and ensure the company’s private label offerings meet all legal, safety, and quality requirements.

What the Client is Looking for in You

As the Vice President of Private Label Sales in the Beverage Sector, the client is seeking an exceptional leader who is passionate about driving private label sales growth, developing strategic partnerships, and excelling in a fast-paced beverage market. You should be a proactive, results-oriented executive with a proven ability to grow revenue, lead high-performing teams, and innovate within the private label beverage industry.

Proven Leadership in Private Label Sales

The client is looking for a seasoned leader with extensive experience in the beverage or CPG sector, specifically in private label sales. You should have a strong track record of successfully managing private label portfolios, expanding retail distribution channels, and building long-term partnerships. Experience in scaling sales operations, negotiating with retailers, and managing complex product categories will be highly valued.

Strategic Vision for Private Label Growth

As VP of Private Label Sales, you must be able to craft and execute long-term strategies that drive revenue and market share for private label products. The ideal candidate will demonstrate a deep understanding of consumer trends, competitive dynamics, and opportunities within the beverage industry. You should have a forward-thinking approach to market expansion, distribution strategies, and product innovation, ensuring that the private label offerings align with both customer demand and company goals.

Strong Business Acumen and Financial Expertise

The ability to drive financial growth through effective pricing, cost management, and profitability strategies is key. The client is looking for a leader who can leverage financial data to develop actionable sales forecasts, manage budgets, and track performance against key metrics. A deep understanding of profit-and-loss management, forecasting, and budget optimization will be essential in this role.

Ability to Build and Lead High-Performing Sales Teams

Leadership is central to this role, and the client seeks a VP who can inspire and manage a high-performing sales team. You should have experience leading, coaching, and developing sales professionals while fostering a culture of accountability, innovation, and collaboration. The ability to drive team engagement and performance while aligning team goals with company objectives is critical.

Consumer-Centric Mindset with a Focus on Brand Development

A deep understanding of consumer preferences, trends, and brand positioning in the beverage sector is crucial. The ideal candidate will have the ability to translate market insights into effective sales strategies that resonate with both retail partners and end consumers. A focus on building strong brand identities and loyalty through private label products is essential for success in this role.

Strong Stakeholder and Partnership Engagement

The client seeks a VP who excels in building and maintaining relationships with key stakeholders, including retailers, distributors, and internal teams. You must be skilled in managing complex negotiations, establishing partnerships, and ensuring successful product placements. Clear, transparent communication and strong negotiation skills are key for driving success in this role.

Commitment to Operational Excellence and Compliance

Lastly, the client values a leader who prioritizes operational efficiency, quality control, and regulatory compliance. You should have a strong understanding of supply chain management, inventory control, and beverage industry regulations. Ensuring smooth operations while maintaining the highest product quality standards will be essential for continued success in private label sales.

FAQs About the Role – Vice President of Private Label Sales – Beverage Sector

1. What are the key responsibilities of the VP of Private Label Sales in this role?

As the VP of Private Label Sales, you will be responsible for developing and executing the private label sales strategy, driving revenue growth, and managing relationships with key retail partners. You will oversee the development of pricing strategies, ensure alignment with the company’s financial goals, and optimize market share for private label products. Additionally, you will lead a sales team, collaborate with marketing and R&D teams, and ensure the quality and compliance of private label offerings.

2. What qualifications and experience are required for this position?

The ideal candidate should have extensive leadership experience in private label sales, preferably in the beverage or CPG sector. A strong background in sales strategy, partnership development, market expansion, and financial management is essential. The client is looking for someone with a proven track record of growing private label portfolios, negotiating with retailers, and optimizing distribution channels. A degree in business, marketing, or a related field is preferred, and an MBA or advanced degree may be beneficial.

3. What leadership qualities are essential for this role?

The client is seeking a dynamic leader with strong decision-making skills, strategic vision, and the ability to drive revenue growth. You should be adept at building and leading high-performing sales teams, developing long-term partnerships, and adapting to changing market trends. Strong communication, negotiation, and relationship-building skills are crucial, as is a deep understanding of consumer preferences and market dynamics in the beverage sector.

4. What challenges can I expect in this role?

As VP of Private Label Sales, you will face challenges such as managing the competitive landscape, evolving consumer preferences, and optimizing supply chain processes. You will need to stay ahead of market trends, drive product innovation, and address any distribution or operational inefficiencies. Ensuring that private label products remain high-quality and profitable while expanding market share will also be key challenges.

5. What is the expected impact of the VP of Private Label Sales on the company’s growth?

The VP of Private Label Sales is expected to have a significant impact on revenue growth, market share expansion, and brand positioning for private label beverages. Your ability to develop and execute a successful sales strategy will directly influence the company’s competitive edge, strengthen retail partnerships, and increase profitability. This role plays a pivotal part in driving long-term success for the private label beverage category.

6. What is the company’s culture and work environment like?

The company values a collaborative, fast-paced, and innovation-driven environment. The culture is focused on excellence, continuous improvement, and a strong consumer-first mindset. You will work alongside talented teams across sales, marketing, R&D, and operations to drive private label success. The company fosters an entrepreneurial spirit, encouraging creative solutions and flexibility in responding to market demands.

What Remuneration Can You Expect from This Job?

As the VP of Private Label Sales in the Beverage Sector in Jacksonville, FL, you can expect a highly competitive compensation package designed to attract top-tier executive talent. The remuneration for this role typically includes:

1. Base Salary

The base salary for a VP of Private Label Sales in the beverage industry will vary depending on the company’s size, revenue, and market position. In this role, the annual base salary can range from $150,000 to $300,000. Larger or high-growth companies may offer higher base salaries, reflecting the importance of the role and the responsibilities involved.

2. Performance-Based Bonuses

In addition to a base salary, you can expect annual performance-based bonuses tied to key performance indicators (KPIs), such as sales growth, market share expansion, revenue targets, and profitability. These bonuses typically range from 20% to 50% of the base salary and are directly tied to individual and company performance.

3. Equity & Stock Options

Many companies in the beverage sector offer equity-based incentives, such as stock options, restricted stock units (RSUs), or performance-based shares. These incentives align the VP’s compensation with the long-term success of the company and provide significant financial rewards based on company growth and performance. Depending on the company’s valuation and growth potential, equity grants can form a meaningful part of the total compensation package.

4. Profit-Sharing & Long-Term Incentive Plans (LTIPs)

Some companies offer profit-sharing or LTIPs to incentivize long-term performance. These plans reward executives for driving sustained success over time and encourage them to remain focused on long-term growth and stability. These plans may include performance milestones that are tied to overall company success.

5. Executive Benefits & Perks

VPs of Private Label Sales typically receive a comprehensive executive benefits package, which may include:

• Health, dental, and vision insurance
• 401(k) or pension plans with company contributions
• Executive retirement plans
• Company-provided vehicles or transportation allowances
• Wellness programs
• Expense accounts for business development and networking activities

6. Signing Bonuses & Relocation Assistance

For high-caliber candidates, the company may offer signing bonuses or relocation assistance as part of the offer. These one-time incentives can range from $25,000 to $100,000, depending on the candidate’s experience, industry standing, and the geographical move required.

Total Compensation Potential

When considering base salary, performance-based bonuses, equity or stock options, and other incentives, the total compensation for a VP of Private Label Sales in the beverage industry can range from $250,000 to over $500,000 annually. In high-growth companies or those with publicly traded stock, the total compensation package may exceed this range, especially when factoring in long-term incentives and equity-based rewards.

How to Apply

If you are a results-driven and visionary leader with a proven track record in the beverage industry, we invite you to apply for the Vice President of Private Label Sales position in Jacksonville, FL. This is a unique opportunity to lead private label sales efforts in a high-growth beverage company, drive brand positioning, and implement strategies for expanding market share and revenue.

To apply, please submit your resume and a cover letter detailing your experience in private label sales, strategic business development, market expansion, and financial performance. Highlight your ability to build and lead high-performing teams, foster innovation, and optimize supply chain processes in the beverage sector. Your expertise in leading private label sales initiatives and creating sustainable business growth will be essential to this role.

This role offers a high-impact career opportunity where you will play a key role in shaping the future of the beverage company, driving market success, and advancing private label growth strategies. Apply today to take the next step in your executive career as the Vice President of Private Label Sales in Jacksonville, FL!

For more information or to explore similar opportunities, visit our Beverage Executive Recruiters Page.

Tags:
Vice President | Private Label Sales | Beverage Executive Jobs | Brand Development | Market Expansion | Strategic Sales Leadership | Revenue Growth | Team Building | Beverage Sector