Are you a strategic marketing leader with a passion for driving brand growth and market expansion in the medical device industry? We are seeking a Chief Marketing Officer (Med Device) in Dallas, TX, to spearhead marketing initiatives, strengthen brand positioning, and lead demand generation efforts. This executive role requires an innovative and data-driven professional with a proven track record in healthcare marketing, digital strategies, and product commercialization within the medical device sector. If you have experience in crafting compelling marketing strategies and leading high-performing teams, this is your opportunity to make a significant impact.

About This Role

The Chief Marketing Officer (Med Device) in Dallas, TX will play a pivotal role in shaping the company’s global marketing strategy, ensuring alignment with business objectives, and driving revenue growth. This position requires a visionary leader who can implement multi-channel marketing campaigns, oversee product launches, and leverage data analytics to optimize performance. The ideal candidate will have extensive experience in healthcare branding, digital marketing, and customer engagement, working closely with sales and product teams to maximize market penetration. As a key member of the executive team, the Chief Marketing Officer (Med Device) in Dallas, TX will be instrumental in driving innovation and establishing the company as a leader in the medical device industry.

Key Responsibilities – Chief Marketing Officer (Med Device) in Dallas, TX

Develop and Implement Marketing Strategy

Define and execute a comprehensive marketing strategy aligned with business objectives.
Identify key market opportunities and develop targeted campaigns for brand growth.
Continuously refine strategies based on data-driven insights and competitive analysis.

Lead Brand Development and Positioning

Establish and strengthen the company’s brand identity in the medical device sector.
Develop compelling messaging that resonates with healthcare professionals and end-users.
Ensure brand consistency across all marketing channels, including digital, print, and events.

Drive Digital Marketing and Lead Generation

Oversee digital marketing initiatives, including SEO, PPC, email campaigns, and social media.
Implement data-driven lead generation strategies to drive customer acquisition and engagement.
Utilize analytics tools to measure campaign effectiveness and optimize performance.

Oversee Product Marketing and Commercialization

Develop go-to-market strategies for new product launches and existing product lines.
Collaborate with R&D and sales teams to align marketing efforts with product roadmaps.
Conduct market research to identify customer needs and competitive positioning.

Manage Public Relations and Thought Leadership

Build strong relationships with media, industry influencers, and key stakeholders.
Position company executives as thought leaders through PR campaigns and industry events.
Develop content strategies that enhance brand credibility and visibility.

Optimize Customer Experience and Engagement

Enhance customer journey through targeted engagement strategies.
Implement marketing automation and CRM tools to improve customer interactions.
Collect and analyze customer feedback to refine marketing approaches.

Monitor Market Trends and Competitive Intelligence

Stay ahead of industry trends, regulatory changes, and competitor strategies.
Utilize market research to inform decision-making and identify emerging opportunities.
Provide strategic recommendations based on competitive analysis and consumer insights.

Lead and Develop High-Performing Marketing Teams

Recruit, mentor, and lead a world-class marketing team.
Foster a culture of innovation, collaboration, and continuous learning.
Implement training programs to enhance team capabilities and drive performance.

What The Client is Looking For in You

To excel as the Chief Marketing Officer (Med Device) in Dallas, TX, you should bring a combination of strategic leadership, industry expertise, and a deep understanding of modern marketing strategies. The ideal candidate will possess:

Extensive Experience in the Medical Device Industry – A proven track record in marketing leadership within the medical device, healthcare, or life sciences industries. Understanding of regulatory environments and compliance requirements is crucial.
Strategic and Data-Driven Marketing Expertise – Ability to develop and execute comprehensive marketing strategies, leveraging data analytics, digital tools, and automation platforms to optimize campaigns.
Proven Success in Brand Growth & Market Penetration – Experience in elevating brand visibility, launching new products, and driving customer acquisition in highly competitive markets.
Strong Leadership and Team Management Skills – Ability to mentor and lead a high-performing marketing team, fostering innovation, collaboration, and performance-driven culture.
Digital Marketing and Demand Generation Experience – Hands-on expertise in SEO, PPC, content marketing, CRM, and multi-channel campaigns that drive engagement and conversions.
Public Relations & Thought Leadership – Experience in positioning executives as thought leaders, managing PR initiatives, and enhancing the company’s brand reputation.
Deep Understanding of Customer Behavior – Ability to analyze market research, customer insights, and industry trends to refine marketing approaches and improve customer engagement.
Financial Acumen & Budget Management – Strong ability to allocate resources effectively, manage marketing budgets, and ensure high ROI on campaigns and initiatives.

Why This Opportunity Stands Out

This role offers a unique opportunity to be at the forefront of marketing innovation in the medical device industry. As the Chief Marketing Officer (Med Device) in Dallas, TX, you will:

Drive a Transformative Marketing Strategy – Lead a high-impact marketing team in developing and executing cutting-edge strategies that shape the company’s market presence.
Be Part of a Fast-Growing Organization – Join a company poised for significant growth and expansion within the healthcare and medical device industry.
Influence Industry Perception – Elevate the company’s brand as an industry leader through innovative marketing, PR, and thought leadership initiatives.
Competitive Compensation & Executive Perks – Enjoy a lucrative compensation package, including performance-based bonuses and executive benefits.
Work Closely with Executive Leadership – Play a crucial role in decision-making and contribute directly to the company’s overall business strategy.
Expand Global Market Reach – Take medical device marketing to an international level, driving brand awareness and revenue growth in new markets.
Join a Culture of Innovation & Excellence – Work in an environment that fosters creativity, collaboration, and continuous professional development.

FAQs About the Role

Q: What industries should I have experience in?
A: You should have a strong background in medical devices, healthcare, life sciences, or a related industry, with experience in marketing, branding, and digital strategies.

Q: Is relocation required for this position?
A: This role is based in Dallas, TX. Candidates must be open to relocation or already reside in the area.

Q: What is the reporting structure for this role?
A: The Chief Marketing Officer (Med Device) in Dallas, TX will report directly to the CEO and collaborate closely with the sales, product development, and executive leadership teams.

Q: What kind of leadership style is expected?
A: The company is looking for a strategic and results-driven leader who can foster a high-performance marketing culture while driving innovation and collaboration.

Q: What is the expected travel requirement?
A: This role may require domestic and international travel for industry events, trade shows, and market expansion initiatives.

Q: What qualifications and skills are required?
A: Candidates should have a bachelor’s or master’s degree in marketing, business administration, or a related field, along with 10+ years of experience in marketing leadership within the medical device industry.

Q: How does this role contribute to the company’s overall success?
A: The Chief Marketing Officer (Med Device) in Dallas, TX plays a critical role in driving brand growth, customer engagement, and revenue generation, ultimately positioning the company as a leader in the medical device market.

Q: What is the timeline for hiring and onboarding?
A: The company is actively searching for the right candidate and aims to complete the hiring process within 60–90 days. Onboarding will include strategy meetings with leadership and deep dives into marketing and business objectives.

What Remuneration Can You Expect from This Job?

As the Chief Marketing Officer (Med Device) in Dallas, TX, you can expect a highly competitive compensation package that reflects your executive leadership role and the strategic impact you will have on the company’s growth. The base salary for this position typically ranges from $225,000 – $300,000 per year, depending on experience, industry expertise, and past success in driving brand growth and market expansion.

In addition to the base salary, this role offers performance-based bonuses and incentives tied to key marketing KPIs, such as lead generation, customer acquisition, revenue growth, and brand performance. The right candidate may also receive equity options or stock grants, allowing them to share in the company’s long-term success and expansion.

The benefits package includes comprehensive healthcare coverage (medical, dental, and vision), 401(k) retirement plans with company matching, executive-level perks, and paid time off. Additional perks may include relocation assistance, travel allowances, and professional development opportunities to ensure you stay ahead in the ever-evolving medical device industry.

This role not only offers a lucrative financial package but also the opportunity to lead innovative marketing strategies and make a lasting impact on the company’s market position and growth.

How to Apply for This Chief Marketing Officer (Med Device) Position in Dallas, TX

If you are an experienced marketing executive with a strong background in the medical device industry, we encourage you to apply for the Chief Marketing Officer (Med Device) in Dallas, TX. This is an exceptional opportunity to drive brand growth, expand market presence, and lead a high-performing marketing team in an innovative healthcare company.

To apply, please submit your resume and a cover letter detailing your experience in brand strategy, digital marketing, market expansion, and revenue growth within the medical device sector.

This role offers a rewarding opportunity to shape the company’s marketing strategy, influence industry perception, and play a key role in the organization’s long-term success. Apply today to take the next step in your executive career as a Chief Marketing Officer (Med Device) in Dallas, TX!

For more information or to explore similar opportunities, visit our Medical Device Recruiters Page.

Job Category: Chief Marketing Officer

Job Type: Full Time

Job Location: Dallas

Chief Marketing Officer (Med Device) in Dallas, TX